Summary of 19 People You Should Be Following On Twitter But Aren't (Pt. 1 of 2) - Gary Vaynerchuk

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    Twitter Accounts to Follow for Business Value

    In this article, Gary Vaynerchuk shares his insights on the importance of adding value in the business world and introduces a list of 10 up-and-coming Twitter accounts he recommends following. He emphasizes the value of connecting with rising entrepreneurs and learning from their experiences.

    • He argues that following these individuals can provide valuable insights, resources, and connections for aspiring entrepreneurs and business professionals.
    • Gary draws on his own experience in the early days of his career, highlighting how following emerging figures in the industry helped him gain knowledge and expand his network.
    • He believes that Twitter is an effective platform to engage with these up-and-coming individuals and stay informed about their latest projects and ideas.

    The Power of Twitter in Business

    Gary emphasizes the power of Twitter as a tool for business development, highlighting its value for:

    • Staying Updated: Accessing industry news, trends, and thought leadership.
    • Networking: Connecting with other entrepreneurs and professionals in your field.
    • Marketing: Building your brand presence and engaging with potential customers.
    • Research: Discovering new opportunities and learning from the experiences of others.

    Gary's Criteria for Selecting Twitter Accounts

    Gary shares his criteria for selecting individuals to include in his list of up-and-coming Twitter accounts, emphasizing:

    • Underrated Talent: Focusing on individuals who are not yet widely recognized but possess significant potential.
    • Strong Entrepreneurial Drive: Seeking out individuals who demonstrate a passion for building and growing businesses.
    • Value-Driven Content: Prioritizing accounts that offer insightful perspectives and practical advice.
    • Diverse Expertise: Covering a range of industries and specializations within the business world.

    10 Twitter Accounts to Follow for Business Success

    Gary introduces 10 Twitter accounts he recommends following, with each profile offering unique insights and perspectives:

    • Ryan Harwood (@RyanHarwood27): CEO of Purewow.com, known for email marketing and entrepreneurship.
    • Ryan Graves (@ryangraves): Head of operations at Uber, showcasing the intersection of technology and business.
    • Danny Trinh (@dtrinh): Entrepreneur and designer, bringing a creative and innovative perspective to the digital world.
    • Colin Devroe (@cdevroe): Technologist with a track record of successful projects, particularly in the area of video streaming.
    • Ingrid Sanders (@ingridsan): Founder and CEO of PopExpert, demonstrating strong leadership in the startup space.
    • Sam Rosen (@sir): Entrepreneur in residence at GPR Partners, known for his hustle and venture capital expertise.
    • Dan Shipper (@danshipper): College junior with a keen business sense, showing promise as a future leader.
    • Henrik Werdelin (@werdelin): Underrated entrepreneur with a long track record of success, particularly in the product development space.
    • Erik F. Kastner (@kastner): Technologist with a focus on building and scaling innovative projects.
    • Kevin Colleran (@KevinColleran): Experienced business leader with a strong background at Facebook and General Catalyst, offering insights into sales and monetization strategies.

    The Value of Connecting with Rising Entrepreneurs

    Gary emphasizes that connecting with up-and-coming entrepreneurs on Twitter can provide a number of benefits, including:

    • Early Access to Insights: Gaining insights into emerging trends and innovations before they become mainstream.
    • Inspiration and Motivation: Seeing the passion and dedication of other entrepreneurs can be motivating.
    • Networking Opportunities: Building relationships with future leaders in your field.
    • Learning From Mistakes: Observing the challenges and lessons learned by others can help you avoid similar pitfalls.

    Gary encourages readers to engage with these accounts, asking questions, sharing their own perspectives, and building meaningful connections within the Twitter community.

    Conclusion: The Importance of Value in Business

    The article concludes by reiterating Gary's central message: value is the key to success in the modern business landscape. He emphasizes the importance of creating and sharing valuable content, building strong relationships, and helping others achieve their goals.

    Following these up-and-coming Twitter accounts can be a valuable step in this journey, offering insights, inspiration, and opportunities to learn and grow.

    Tips for Using Twitter for Business

    Here are some additional tips for using Twitter effectively for business purposes:

    • Define Your Target Audience: Understand who you want to reach and tailor your content accordingly.
    • Create Engaging Content: Share valuable insights, industry news, and behind-the-scenes glimpses of your work.
    • Use Relevant Hashtags: Increase the visibility of your tweets and connect with other users interested in similar topics.
    • Interact With Others: Reply to comments, retweet valuable content, and join relevant Twitter conversations.
    • Build Your Network: Follow other entrepreneurs and professionals in your field and engage with their content.

    By leveraging Twitter effectively, businesses can build their brand presence, connect with potential customers, and gain a competitive advantage in the digital age.

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