Tile Revamps Its Lost Item Trackers

Three years after acquiring the lost item tracker company Tile, Life360 has unveiled a revamped lineup of Tile devices, featuring a sleek redesign, new colors, and a host of new functionalities.

• The new Tile trackers come in four colors: aqua blue, green, navy blue, and pink.
• They boast an improved Bluetooth range, particularly the Tile Pro, which now extends up to 500 feet.
• The Tile Mate, Sticker, and Pro models now have a louder ring than their predecessors.

Introducing the SOS Feature on Tile

A notable addition to the new Tile lineup is the multifunction button that triggers a Life360 SOS alert. This feature allows users to discreetly notify their designated emergency contacts in case of an emergency.

• By triple-pressing the button, users can silently send an SOS alert to their chosen contacts.
• Users have a 15-second window to cancel the alert if necessary.
• While the basic SOS alert is free, Life360 offers additional paid subscriptions that connect users to third-party emergency dispatchers.

Tile Lineup: A Closer Look at the Models

Tile has revamped its existing tracker models, with each offering unique features and benefits:

• Tile Mate ($25): This "everything tracker" is ideal for items like keys and backpacks.
• Tile Pro ($35): Boasting the loudest ring and the longest Bluetooth range, the Tile Pro is perfect for locating items in larger spaces.
• Tile Slim ($30): Designed for easy integration into wallets and passport holders, the Tile Slim ensures discreet tracking.
• Tile Sticker ($25): This tiny tracker can adhere to various objects, including TV remotes, for convenient location tracking.

The Integration of Tile with Life360

Following the acquisition, Life360 has integrated its family locator service with Tile, providing enhanced functionality for both platforms.

• Tile users can now utilize the Life360 app to track their Tile devices on the Life360 map.
• The Life360 app allows users to ring a Tile to locate nearby items.
• Both Life360 and Tile can locate a missing phone, even if it's on silent mode.
• Any member of a Life360 Circle can ring a Tile and locate nearby items.

Family Safety Focus: The Driving Force Behind Tile's Evolution

Life360 emphasizes its commitment to family safety and connectivity, citing this as the primary motivation for introducing the SOS feature on the new Tile lineup.

• The company believes the SOS feature will significantly enhance safety for families, particularly in situations where users are unable to call or text for help.
• Life360 aims to provide families with the necessary tools to stay connected and safe in today's world.

The Impact of New Colors and Improved Features

The new Tile trackers are available in bright, vibrant colors, potentially appealing to families who want to assign specific colors to different members or items for easier organization and identification.

• The enhanced Bluetooth range and louder ring on the Tile Pro and Mate models further improve the functionality of these lost item trackers.
• These improvements cater to users who frequently misplace items and need reliable and efficient ways to find them.

Life360's Expanding Role in the Family Safety Landscape

This latest development reaffirms Life360's dedication to becoming a comprehensive family safety platform, extending its reach beyond traditional family locator services.

• The inclusion of the SOS feature on Tile devices demonstrates a proactive approach to addressing emergency situations and enhancing family safety.
• Life360's continuous innovation and integration with complementary services like Tile highlights its focus on providing a holistic family safety solution.