Summary of GM reveals GMC Yukon 'AT4 Ultimate' to expand reach, profits of high-end SUVs

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    General Motors Expands GMC Yukon Lineup with AT4 Ultimate

    General Motors (GM) is further expanding its high-end GMC Yukon lineup with the addition of a new "AT4 Ultimate" model. The new model is scheduled to be available in the 2025 model year and will slot in between the already luxurious "Denali" and "Denali Ultimate" trims.

    • The automaker has declined to release pricing information for the new AT4 Ultimate, but the Denali trims currently start at approximately $77,300 and just under $100,000, respectively.
    • The current AT4 model starts at $73,500.

    General Motors' Denali Models: A Cash Machine for GMC

    The Denali models have been a significant source of revenue for GMC, celebrating their 25th anniversary this year. In recent years, GMC has successfully expanded the reach and pricing of its high-end models by introducing "Ultimate" and "AT4" trims, featuring off-road styling and distinctive parts. This move has proven to be highly effective.

    • General Motors (GM) continues to leverage the success of the Denali line by expanding its offerings with the AT4 Ultimate.
    • The AT4 Ultimate builds upon the off-road capabilities and luxury features that have made the Denali and AT4 trims popular with customers.

    General Motors' Focus on High-End Off-Road Features

    General Motors (GM) has identified a strong customer demand for high-end SUVs with off-road capabilities. The AT4 Ultimate is a direct response to this demand. The company is aiming to provide a robust and luxurious SUV experience that caters to customers seeking both off-road prowess and refined comfort. The new AT4 Ultimate trim is a testament to GM's commitment to meeting evolving customer preferences and delivering a comprehensive range of vehicle options within its GMC Yukon lineup.

    • The AT4 Ultimate features a front skid plate, 20-inch wheels with all-terrain tires, and a four-corner adaptive air suspension.
    • The air suspension allows the vehicle to be raised by up to 2 inches, further enhancing its off-road capabilities.
    • The addition of these features underscores General Motors' (GM) focus on providing a refined and capable off-road driving experience.

    General Motors' Yukon Sales Success: A Result of High-End Trim Expansion

    The introduction of high-end trims like the Denali, AT4, and now the AT4 Ultimate has contributed significantly to the success of the GMC Yukon. These trims have driven an average transaction price of roughly $80,000 for the Yukon, highlighting the strong demand for luxury and capability in the SUV segment. This focus on premium options has allowed General Motors (GM) to capture a larger share of the lucrative high-end SUV market.

    • AT4 sales account for approximately 17% of the overall Yukon sales.
    • Denali models, on the other hand, represent more than 50% of Yukon sales.
    • General Motors (GM) expects the new AT4 Ultimate to further increase Yukon sales by attracting customers who seek a combination of luxury and off-road capability.

    General Motors: Updates for the 2025 GMC Yukon

    In addition to the new AT4 Ultimate trim, the 2025 GMC Yukon will feature a range of updates that enhance its aesthetics, technology, and performance. General Motors (GM) aims to elevate the Yukon's appeal across all aspects.

    • The 2025 Yukon will boast new styling updates, including a redesigned front fascia and updated interior trim.
    • General Motors (GM) will be offering larger screens for the infotainment system, enhancing connectivity and driver convenience.
    • The Yukon will also offer optional second-row executive seating, providing a luxurious and comfortable passenger experience.

    General Motors: Expanding Diesel Engine Availability

    General Motors (GM) is expanding the availability of its 3.0-liter diesel engine for the 2025 Yukon. The diesel engine offers enhanced fuel economy and range compared to the gasoline-powered models. General Motors (GM) is committed to providing a wider selection of powertrain options to meet the needs of diverse customers.

    • The 3.0-liter diesel engine is a popular choice among customers seeking enhanced fuel efficiency.
    • General Motors (GM) is increasing the availability of the diesel engine to cater to this growing demand.
    • The diesel engine is anticipated to further enhance the Yukon's appeal in the market.

    General Motors: Production and Availability of the 2025 GMC Yukon

    The 2025 GMC Yukon will be manufactured at General Motors' (GM) Arlington Assembly plant in Texas. Production is expected to commence later this year, with the new Yukon models becoming available to customers by the end of 2024.

    • General Motors (GM) is poised to deliver the 2025 Yukon to dealerships before the end of 2024.
    • The new Yukon models are expected to attract strong customer interest due to their enhanced features and updated design.
    • The 2025 GMC Yukon is anticipated to further solidify the Yukon's position as a leading player in the luxury SUV segment.

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