From YouTube Stars to Business Owners: The Tiny Meat Gang Story

Cody Ko and Noel Miller, the duo behind the popular YouTube podcast "Tiny Meat Gang," have built a successful business empire from their comedy roots. Their journey from co-workers to content creators to entrepreneurs showcases the power of embracing humor and building a loyal audience.

• They first gained fame on Vine, a now-defunct short-form video platform.
• Their YouTube channel, Tiny Meat Gang, has almost 12 million subscribers, making them some of the most successful YouTubers in the world.
• Their popularity has led to live tours, stand-up shows, music, and global brand partnerships.

Building a Business on Laughs: The Early Days of Tiny Meat Gang

Ko and Miller's journey began with their shared passion for creating content. They started making videos during their lunch breaks at their day jobs, eventually turning their hobby into a full-time career.

• Their YouTube podcast, Tiny Meat Gang, served as their primary source of income, leading them to invest strategically in their success.
• Their YouTube series "That's Cringe" cemented their status as elite YouTubers, generating millions of views and attracting brand partnerships.

The Evolution of Tiny Meat Gang: From Podcast to Network

Recognizing the potential for growth, Ko and Miller decided to expand beyond their original YouTube podcast.

• They launched the TMG Network in 2020, building a professional studio and adding a cast of new hosts and shows.
• This expansion involved a significant reinvestment in their company, scaling their team to over 30 people and diversifying their content.

The Entrepreneurial Mindset Behind Tiny Meat Gang's Success

Ko and Miller have demonstrated a clear entrepreneurial mindset throughout their journey. They've consistently invested in their work, sought opportunities for growth, and remained focused on providing quality entertainment to their audience.

• They treat their content like a product, constantly seeking ways to improve it and make it more accessible to their audience.
• They've also embraced the challenge of building a business and learning new skills, from production to management.

The Power of Building a Loyal Audience on YouTube

Building a loyal audience is crucial for any content creator, and Ko and Miller have successfully cultivated a strong connection with their fans.

• They focus on creating content that resonates with their audience, building a community around their shared sense of humor.
• Their genuine personalities and relatable content have fostered a deep connection with their fans, leading to consistent support and engagement.

The Future of Tiny Meat Gang: Expanding Beyond YouTube

While YouTube remains a major platform for Tiny Meat Gang, Ko and Miller are continually seeking new ways to expand their reach.

• They've already ventured into live performances, stand-up comedy, and music, demonstrating their versatility as entertainers.
• Their business focus on content creation and entertainment ensures they'll continue to explore new avenues, remaining innovative and adaptable in the ever-evolving world of content creation.

Lessons Learned from Cody Ko and Noel Miller's Success

Ko and Miller's story offers valuable lessons for aspiring entrepreneurs and content creators.

• **Embrace your passion:** Follow your interests and find ways to turn them into a career.
• **Build a loyal audience:** Focus on creating content that resonates with your target audience and cultivates a sense of community.
• **Invest in your work:** Treat your work as a business and consistently invest in its growth.
• **Be adaptable and innovative:** Stay ahead of the curve and explore new ways to reach your audience.