Kevin McCray's Journey to Whole Foods

Kevin McCray, founder of Kevin's Natural Foods, was diagnosed with a debilitating autoimmune disease during college. This experience led him to explore the power of a whole foods diet, which helped him regain his health. He realized that many people struggle with eating healthy due to time constraints and the difficulty of preparing nutritious meals. This inspired him to create Kevin's Natural Foods.

• Kevin McCray's personal struggle with autoimmune disease drove his passion for whole foods.
• He recognized the need for convenient and delicious meals that support healthy eating habits.

Building a Brand Around Whole Foods

Kevin's Natural Foods was born in 2019 with the mission to empower individuals to eat clean and delicious meals without sacrificing flavor. The brand caters to people with autoimmune diseases, food sensitivities, and those who simply want to improve their diet.

• Kevin's Natural Foods provides nutrient-dense and easy-to-prepare meals with strict health standards.
• The brand focuses on eliminating the need to sacrifice nutrition and flavor for convenience.

Kevin's Natural Foods: A Whole Foods Success Story

The company has experienced tremendous growth since its launch, expanding its product line to include a wide variety of culinary shortcuts. Kevin's Natural Foods is now available in over 22,000 retail locations across the US, Canada, and Mexico.

• Kevin's Natural Foods has gained popularity through its delicious and convenient whole food meals.
• The company's products are available in major retailers like Costco, Whole Foods, Target, and Walmart.

Kevin's Natural Foods and Social Impact

Kevin's Natural Foods is committed to incorporating social and environmental values into its business practices. The company has achieved B Corp Certification, demonstrating its dedication to ethical and sustainable practices.

• Kevin's Natural Foods prioritizes social and environmental impact as an integral part of its mission.
• The company has achieved B Corp Certification for its commitment to ethical business practices.

Plastic Reduction Initiative

Kevin's Natural Foods is actively working to reduce its environmental footprint. The company has implemented a plastic reduction initiative, replacing traditional plastic packaging with sustainable alternatives.

• Kevin's Natural Foods is committed to reducing plastic waste in its packaging.
• The company has successfully removed over 500,000 lbs of plastic from its products in 2023 alone.

A Partnership with Mars: Expanding the Reach of Whole Foods

Kevin's Natural Foods recently joined Mars' Food & Nutrition portfolio of brands. This partnership will allow the company to accelerate product innovation and reach a wider market with its healthy and delicious whole food meals.

• Kevin's Natural Foods has partnered with Mars to expand its reach and impact.
• The partnership will allow for faster product development and access to a broader audience.

Key Takeaways

Kevin McCray's journey to create Kevin's Natural Foods demonstrates the power of personal experience and a commitment to healthy eating. The brand's dedication to providing convenient and delicious whole food meals is resonating with consumers seeking healthier options. The partnership with Mars signifies a promising future for the company, enabling it to continue its mission of empowering people to eat clean without sacrificing flavor.

• Kevin's Natural Foods offers a solution to the challenges of healthy eating, providing convenient and delicious whole food meals.
• The brand's focus on nutrition and sustainability has garnered widespread recognition and success.
• The partnership with Mars promises further growth and expansion of Kevin's Natural Foods' mission.