What to Avoid When Blogging About Tech & Mobile

This blog post delves into the world of blogging, particularly focusing on what works best for creating content around tech and mobile. The author, who has been blogging for several years, shares his insights on topics to avoid and how to create content that resonates with readers for the long haul.

• Sharing links throughout the day
• Trashing early startups
• Clickbait titles like "10 Ways to..."
• Gossip about the startup community
• Comments on anything newsy
• Gushing about individual companies

Why These Topics Are Best Avoided

The author explains why these topics are best avoided, emphasizing the importance of authenticity and long-term value in blogging. He argues that excessive link sharing detracts from the blog's originality, while negativity towards startups hinders progress and lacks constructive value. Clickbait titles may attract traffic but ultimately damage credibility and compromise the blog's integrity. Gossip and news-driven content have limited shelf life and don't contribute to enduring value. Finally, gushing about specific companies risks losing objectivity and can appear promotional.

Focus on Building an Audience With Enduring Value

The author emphasizes the importance of building a loyal audience by creating content with lasting value. He suggests focusing on evergreen topics that remain relevant over time, such as:

• Freemium models
• Cost per acquisition (CPA)
• "Minimum Desirable Product" (MDP)
• Viral growth strategies

These topics have proven to be enduringly popular and continue to attract readers and generate questions even years after the initial posts were published. By focusing on such topics, the author aims to create content that serves as a valuable resource for readers long after the initial publication date.

Importance of Passion Over Pageviews

The author emphasizes that passion is paramount when it comes to sustained blogging success. While pageviews are important, writing solely for clicks can lead to burnout and a lack of genuine connection with readers. Instead, he advocates for prioritizing topics that genuinely excite and engage the writer, ensuring the blog remains a fulfilling and enjoyable experience.

Creating Valuable Content For Tech & Mobile

The blog post emphasizes the importance of creating valuable content for tech and mobile audiences. By avoiding superficial topics and focusing on enduring value, the author aims to build a loyal readership that appreciates his insights and expertise. The key takeaway is that sustainable blogging success relies on passion, authenticity, and a commitment to providing readers with content that matters.

The Power of a Weekly Newsletter

The author promotes his weekly newsletter, which provides in-depth analysis of the tech and mobile landscapes in Silicon Valley. This newsletter serves as a valuable resource for individuals interested in staying informed about the latest trends, developments, and innovations in these industries. The author leverages his expertise to offer insights and perspectives that go beyond the surface level, providing a deeper understanding of the forces shaping the tech and mobile landscape.

Importance of Quality Over Quantity in Blogging

The author advocates for focusing on quality over quantity when it comes to blogging. Rather than churning out content for the sake of frequency, he emphasizes the value of producing well-researched, insightful, and engaging pieces that resonate with readers. This approach ensures that each post offers a valuable contribution to the conversation, adding to the blog's overall value proposition and fostering a loyal readership.

The Importance of Setting Standards for Your Content

The blog post underscores the importance of setting standards for your content. The author emphasizes the importance of creating content that meets your personal standards of quality, authenticity, and value. This approach ensures that your blog remains true to your vision and that your readers appreciate your commitment to excellence. By setting high standards, you not only enhance the quality of your content but also establish a strong reputation for yourself as a thought leader in your field.

Final Thoughts on Blogging for Tech & Mobile

The author's advice provides valuable insights for anyone looking to build a successful blog in the tech and mobile space. By avoiding superficial topics and focusing on creating lasting value, you can establish a loyal readership and foster a sense of community. Remember, passion, authenticity, and commitment to quality are essential ingredients for blogging success.