Summary of Don’t Try to “Pull an Instagram.” Here’s Why …

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    Instagram's Funding Round & Its Acquisition

    The article discusses the $500 million funding round Instagram completed right before its acquisition by Facebook. It explores the controversial topic of whether this fundraising helped or hindered the acquisition deal.

    • The author questions if the $500 million valuation influenced Facebook's $1 billion acquisition deal.
    • He analyzes the common dilemma faced by startups — whether to raise funds or wait for potential acquisitions.

    The Impact of Funding on a Company's Valuation

    The author delves into the impact of funding on a startup's valuation, emphasizing the crucial role of the “impending” factor. He argues that raising capital with an impending acquisition can influence the acquisition price.

    • He cautions that companies cannot simply “Pull an Instagram” and expect the same outcome, as most startups aren't in the same position.
    • He highlights that most M&A transactions for early-stage startups occur in the $10–30 million range, with very few exceeding $100 million.
    • He stresses the importance of considering the potential acquirer's valuation, cash on hand, and the dilution impact on their investors.

    Transparency with VCs

    The author emphasizes the importance of transparency with VCs when there are acquisition possibilities. He suggests informing them about the potential acquisition, outlining the intention to continue discussions for a limited period, and assuring them that a completed funding round would mean focusing on building a large, long-term business.

    • He also recommends outlining the payment of legal costs associated with the acquisition if it takes place.

    The Role of Valuation in Acquisition Deals

    The author emphasizes that using a VC term sheet to drive up an acquisition price is a risky strategy. It’s important to recognize that most acquisitions are a yes-or-no decision, and the acquisition price is often determined by factors beyond the VC valuation.

    • He highlights the importance of doing proper research on the potential acquirer's financial situation and their investors' perspective on dilution.

    Key Takeaways for Entrepreneurs

    The article provides key takeaways for entrepreneurs regarding funding and potential acquisitions:

    • If you are passionate about your company and envision a large future, focus on building a solid business rather than seeking a quick exit.
    • Engage with VCs for fundraising purposes only if you genuinely require funds. Remember that startups typically face funding rounds every 12 months.
    • If you anticipate a potential acquisition, do your research on the potential buyer, considering their market cap, cash on hand, and the dilution impact on their investors.
    • Avoid mimicking Instagram’s strategy, as it's a unique scenario, and most startups don’t have the same leverage or appeal.
    • Prioritize building a sustainable and valuable company for the long term.

    Instagram's Impact on the Startup World

    The article concludes by reflecting on Instagram's impact on the startup world. It emphasizes that the Instagram acquisition story is a rare occurrence, and most startups don't have the same opportunities or resources.

    • It encourages entrepreneurs to focus on building a solid business rather than solely relying on the possibility of a lucrative acquisition.

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