Amy Porterfield’s Journey to Entrepreneurship

Amy Porterfield, a successful online marketing entrepreneur, shares her story of leaving her stable job at Tony Robbins Companies to pursue her own entrepreneurial dreams. Her journey is a testament to the power of finding the courage to quit your job and start a business.

• Porterfield, author of the New York Times bestseller, Two Weeks Notice, shares her struggles and lessons learned from her first two years of building a successful online marketing business.
• Her own business, Amy Porterfield Inc., has generated over $82 million in revenue, served over 50,000 students through online courses, and boasts over 1 million monthly downloads of her Online Marketing Made Easy Podcast.

The Turning Point: Finding Freedom

A pivotal moment for Porterfield came during a meeting with Tony Robbins and other business owners. Hearing them talk about their freedom and the absence of a boss was a revelation for her. It ignited the desire to become her own boss and achieve that same sense of control.

Overcoming Fear and Taking Action

Leaving a stable job was a daunting decision. Porterfield’s upbringing instilled the importance of a paycheck, making the idea of starting a business from scratch intimidating. However, fueled by her desire for freedom, she committed to a plan and “burned the boats” by leaving her job without a safety net.

6 Steps to Leave Your 9-to-5 Job and Start a Business

Porterfield's journey offers actionable advice for anyone considering entrepreneurship. Here are six steps to make the leap:

• Step 1: Determine a compelling why for starting a business.
• Step 2: Choose an exit date from your current job.
• Step 3: Find an aspirational mentor who did the same thing.
• Step 4: Learn as much as you can from your current job and your mentor.
• Step 5: Put yourself out there and meet potential customers.
• Step 6: Leave your job and never look back.

The Importance of Mentorship

Porterfield emphasizes the crucial role of mentorship in her entrepreneurial journey. Her experience working for Tony Robbins provided valuable insights and guidance, which she carried with her into her own business. She believes that seeking out mentors who have successfully navigated the path from employee to entrepreneur is a valuable asset.

Essential Business Advice for New Entrepreneurs

Porterfield’s story underscores the importance of finding your own compelling why and committing to your entrepreneurial dreams. The journey may be challenging, but it’s attainable with a clear plan, strong mentors, and a willingness to take risks.

Key Takeaways:

• Find your "why" for entrepreneurship and make it your driving force.
• Don't be afraid to leave your job and take a leap of faith.
• Seek mentors who can guide and support you on your entrepreneurial journey.
• Learn as much as you can from your current job and use it as a springboard for your own venture.
• Put yourself out there, connect with potential customers, and build your network.
• Once you're committed, never look back. Embrace the challenges and celebrate the wins.