The Myth of "More" in Entrepreneurship

The article delves into the prevalent misconception that entrepreneurs are constantly striving for “more” – more funding, more users, more revenue, and more recognition. This relentless pursuit, while seemingly motivating, can lead to a cycle of unhappiness and a feeling of never being satisfied.

• The article uses a parable to illustrate this point. An investment banker advises a fisherman to dedicate himself to growing his business, ultimately culminating in wealth. However, the fisherman's simple question, “And then what?” highlights the fact that success should not be solely defined by material gains.
• The article highlights a study revealing that 72% of successful entrepreneurs experience depression and other mental health issues. This underscores the detrimental impact of relentless goal-chasing and lack of fulfillment.

Success Vs. Satisfaction: Understanding the Disconnect

The article argues that entrepreneurs often mistake success with satisfaction. While achieving milestones and exceeding expectations may bring temporary joy, it rarely leads to lasting fulfillment.

• The author cites Headbands of Hope founder Jess Ekstrom, who states that achieving tangible goals, like hitting a certain sales target, does not translate into a genuine sense of success. This is because the human brain is wired to seek a sense of balance, making the pursuit of endless “more” a recipe for unhappiness.
• The article emphasizes the importance of recalibrating our “enoughness” barometers. Instead of solely focusing on metrics, entrepreneurs should shift their attention to the quality of their work, the positive impact they have on others, and the meaningful relationships they have built.

Reframing Success: Prioritizing Fulfillment

This article challenges the stereotypical image of the burnt-out entrepreneur who sacrifices everything for the sake of “more.” It advocates for a healthier approach to entrepreneurship, one that prioritizes fulfillment and work-life balance.

• The article features the perspectives of several entrepreneurs who advocate for a more balanced and sustainable approach to entrepreneurship. They believe that business should serve the entrepreneur, not the other way around.
• They encourage entrepreneurs to take breaks, pursue their passions, and prioritize their well-being. This approach ensures that success is not only measured by external factors, but also by internal fulfillment and happiness.

Stepping Off the Hedonic Treadmill

The article suggests that happiness and fulfillment are not necessarily found by chasing external goals. Instead, entrepreneurs can find satisfaction by focusing on their inner joy and the things that bring them genuine meaning.

• Justin Kan, Twitch co-founder, shares his journey of realizing the hedonic treadmill can continue indefinitely. He suggests that entrepreneurs should seek activities that bring them joy and fulfillment, even if they don't align with traditional notions of success.
• The article encourages entrepreneurs to find joy in their work, build meaningful connections, and contribute to something larger than themselves. This shift in focus can lead to a more fulfilling and sustainable entrepreneurial journey.

Balancing Goals and Fulfillment

While the article emphasizes the importance of finding fulfillment, it does not disregard the need for goals. However, it challenges the notion that success always requires “more.”

• The article emphasizes that entrepreneurs should strive for a balance between achieving goals and finding fulfillment. This involves setting realistic goals, prioritizing well-being, and finding joy in the process.
• Ultimately, success in entrepreneurship should be defined not only by external markers, but also by the sense of fulfillment and happiness it brings. By embracing a more balanced approach, entrepreneurs can create a more sustainable and rewarding journey.