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My Vacation from Writing is Over - and I'm at Uber!

Andrew Chen, a prominent writer in the tech and startup world, has returned from a break to share new essays focused on growth, tech, and more. He recently joined Uber and is eager to share his insights from his new role.

• Chen's essays cover a range of topics, including dating apps, push notifications, mobile user retention, and the Apple Watch.
• He promises a continuation of his high-quality, weekly newsletter covering Silicon Valley, startups, marketing, and mobile.

Top Essays from 2015

Chen highlights some of his most popular articles from the previous year, showcasing his expertise on critical topics in the tech industry.

The Next Feature Fallacy

This essay dives into the common misconception that adding new features will magically boost user engagement. Chen challenges this idea, arguing that focusing on core value and user experience is crucial for lasting product success.

• He stresses the importance of understanding user needs and addressing them effectively, rather than simply adding features for the sake of it.
• Chen encourages a focus on user retention and engagement, recognizing that these are key metrics for product success.

New Data Shows Losing 80% of Mobile Users is Normal - Why The Best Apps Do Better

This article delves into the challenges of mobile user retention, illustrating how a significant percentage of users often abandon apps after initial downloads. Chen analyzes data to reveal the factors that contribute to higher retention rates in successful apps.

• He highlights the importance of providing a compelling user experience, personalized content, and effective engagement strategies.
• Chen underscores the need for apps to constantly evolve and adapt to user needs and preferences.

This is the Product Death Cycle: Why It Happens and How to Break Out of It

Chen examines the product death cycle, a phenomenon where products lose momentum and eventually decline in popularity. He identifies the common causes of this decline and provides strategies for preventing it.

• Chen emphasizes the importance of continuous innovation, market adaptation, and a strong understanding of user needs to avoid product stagnation.
• He explores the impact of changing market dynamics and the need for products to evolve and remain relevant.

The Race for Apple Watch's Killer App

Chen dives into the early days of the Apple Watch and the search for a groundbreaking app that would fully unlock its potential. He explores the challenges and opportunities presented by this new wearable device.

• He analyzes the need for apps that are specifically designed for the unique features and capabilities of the Apple Watch.
• Chen examines the potential of the Apple Watch for fitness tracking, health monitoring, and other applications.

More Essays from 2015

Beyond his top picks, Chen offers a wider selection of his essays from the year, covering a range of topics within the tech and startup world.

Why We Should Aim to Build a Forever Company, Not Just a Unicorn

Chen challenges the prevailing focus on achieving "unicorn" status (a company valued at over $1 billion) and argues for a long-term, sustainable approach to building businesses.

• He emphasizes the importance of building strong foundations, establishing a robust culture, and focusing on long-term value creation.
• Chen suggests that companies should strive to become "forever companies" that endure and thrive over the long term.

The Most Common Mistake When Forecasting Growth for New Products (and How to Fix It)

Chen addresses a common pitfall in forecasting growth for new products, highlighting the importance of realistic projections and accurate data analysis.

• He provides practical tips for avoiding overly optimistic growth forecasts and developing more accurate predictions.
• Chen underscores the importance of sound data analysis and a clear understanding of market dynamics.

This Is What Free, Ad-Supported Uber Rides Might Look Like

Chen explores a hypothetical scenario of Uber offering free, ad-supported rides, analyzing the potential implications for the company's business model.

• He examines the challenges and opportunities associated with integrating advertising into the Uber experience.
• Chen considers the potential impact on user experience, revenue generation, and competitive dynamics.

Why Investors Don't Fund Dating

Chen explores the reasons behind the reluctance of investors to fund dating app startups, despite the potential for growth in this market.

• He analyzes the challenges of monetization, user acquisition, and competition within the dating app landscape.
• Chen examines the specific factors that contribute to investors' cautious approach to this sector.

Ten Classic Books That Define Tech

Chen shares his list of ten essential books that provide insightful perspectives on the history, culture, and future of the tech industry.

• He highlights books that offer valuable insights into the evolution of technology, the impact of technology on society, and the challenges and opportunities of the digital age.
• Chen's list is a valuable resource for anyone interested in learning more about the tech industry and its role in shaping the world.

Photos of the Women Who Programmed the ENIAC, Wrote the Code for Apollo 11, and Designed the Mac

Chen showcases the contributions of women to the history of computing, highlighting their often overlooked roles in groundbreaking technological advancements.

• He presents a collection of photos and stories that celebrate the achievements of pioneering women in the field of technology.
• Chen emphasizes the importance of recognizing the diverse contributions of women in tech and inspiring future generations.