Summary of This company is Changing Spatial Computing Forever | Entrepreneur

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    Apple's Vision Pro: Beyond VR, A Leap into Spatial Computing

    Apple's release of the Vision Pro headset in June 2023 was more than just another VR device. It marked a pivotal shift in the tech landscape, introducing the concept of "Spatial Computing." This new paradigm blends physical reality with 3D content, creating a visually augmented experience that transcends traditional screens and immersive virtual worlds. The Vision Pro, with its pass-through capabilities, represents a powerful piece of hardware in this spatial computing revolution.

    • The Vision Pro seamlessly overlays digital information onto the real world, ushering in a new era of contextualized and spatially aware interactions.
    • Meta's Quest 3, released months later, adopted a similar vision, emphasizing the blend of physical and digital realms.
    • This shift represents a departure from the "Metaverse" paradigm, which focuses on fully immersive, non-local virtual environments.

    Beyond Devices: The Role of 3D Maps in Apple's Vision

    While Apple's Vision Pro paves the way for spatial computing experiences, the true potential of this technology hinges on the availability of accurate and comprehensive 3D maps. These maps act as the foundation for anchoring 3D content within the real world, enabling a seamless blend of reality and digital information.

    • Niantic, known for its augmented reality game Pokémon GO, was an early mover in collecting 3D map data, leveraging user-generated content.
    • However, the inconsistencies of user-generated data led Niantic to acquire Scaniverse, a company specializing in 3D object scanning, to bolster its spatial computing capabilities.
    • Other companies like Over the Reality, a Web3 spatial computing company, are entering the race to create accurate and comprehensive 3D maps.

    Over the Reality: A Decentralized Approach to 3D Mapping

    Over the Reality's "Map the World" campaign leverages a Web3 paradigm called DePIN (Decentralized Physical Infrastructure Networks). This decentralized approach empowers mappers equipped with smartphones to contribute data on key locations and earn economic rewards for their contributions.

    • This decentralized approach allows for faster and more efficient map generation, surpassing traditional Web2 models where users receive no economic rewards for providing valuable data.
    • Over the Reality uses these generated 3D maps to enable the publishing and visualization of geo-localized 3D content through an end-to-end solution, accessible via an app or QR-code activation.
    • The company's 3D maps can be considered Digital Twins of the physical world, allowing for remote exploration of locations, making any place on Earth virtually accessible.

    The Future of Spatial Computing: A Race for the Real World

    The competition to create the most comprehensive and accurate 3D maps is intensifying, as companies like Niantic, Over the Reality, and other tech giants recognize the crucial role these maps play in shaping the future of spatial computing.

    • Over the Reality's B2B program empowers third-party software and communication agencies to leverage their 3D maps and technology stack for their own applications.
    • As spatial computing continues to evolve, Over the Reality remains at the forefront of this transformative technology, offering a glimpse into a future where the lines between the physical and digital worlds blur.

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